Decision Intelligence for Supply Chain

Decision Agents for Supply Chain Decisions.

The end of decision lag.

Your customers are shifting. Your demand is moving. Your last reorder was based on last season’s data. Somewhere between the signal and the spreadsheet — the decision already expired.

Demo with Founder →
120 stores · Week 18Agent · Live
120 stores. One flagged. The signal was there 3 weeks ago.
It’s not a data problem. It’s a decision problem.
ERP
Records what happened
Optimised for transactions
Decisions happen outside it
BI & Forecasting
Shows what happened in better charts
Optimised for reporting
Decisions happen outside it
AI Copilot
Answers what you ask
Optimised for conversation
Decisions happen outside it

Every tool you have was built to store, show, or explain.
None of them were built to decide.

That’s decision lag. And it compounds every quarter.

There is a better way to run supply chain decisions

Meet Medha.

01Medha understands your business as it is right now.
02Medha tells you what needs attention — and why.
03Medha simulates what happens before you decide.
medha.dataactions.ai
Live
01 · How Medha works
Understands.

Maps your business as a live decision landscape — Customer, Demand, Inventory, Trading, Buying. Five state machines. All connected. Shape before numbers. Signal before noise.

02 · How Medha works
Signals.

Zooms into where attention is needed — and tells you why, not just that it is. Root cause. Compared to baseline. Time-sensitive. Already computed before you ask.

03 · How Medha works
Simulates.

Shows you two or three scenarios — side by side — with revenue, margin, and inventory implication for each. Not a recommendation. A decision with clarity.

04 · How Medha works
Learns.

Every decision leaves a trace. Every outcome updates the model. The intelligence compounds every cycle — and it belongs to you, not us.

When a customer signal affects your inventory allocation — Medha connects the two. The context doesn’t reset. The insight doesn’t stop at the edge of one workflow.

Same reasoning. Different altitude.
The Platform

The secret behind Medha is how we model your business.

Most AI tools sit on top of your data. Medha is built from a Decision Context Graph — a live model of your business that understands not just what is happening, but why it matters, who it affects, and what the decision options are. That is what makes the signals real and the simulations trustworthy.

DCG — Decision Context Graph
The foundation.

A live graph of your business — products, stores, customers, suppliers, orders, movements — connected by decisions, not just transactions. Updated continuously. Not a data warehouse. Not a data lake. A decision-ready model of your world.

DAM — Decision AI Model
The reasoning engine.

Trained on your DCG, not generic data. Learns your business patterns, your seasonality, your customer behaviour, your cost structure. Every model is yours — built on your history, validated on your outcomes.

Medha — Decision Agent
The interface.

Medha sits on top of DCG and DAM and acts. Medha reads the graph, runs the models, surfaces the signals, simulates the scenarios, and hands off across workflows — in one conversation, in your language, on your timeline.

Decision Memory

Every decision Medha makes, Medha learns from. The intelligence compounds every cycle. It belongs to you — not us.

Whether the CEO is asking what is happening across the full season — or a planner is asking about Store 14 on a Tuesday morning — Medha draws from the same reasoning.

Same reasoning. Different altitude.
Live in Fashion Retail Supply Chain

One fashion retailer. 120 stores. First Medha decision in 8 days.

We started with one wedge: Customer Intelligence paired with Inventory Planning. Two skills. One agent. One real decision cycle.

Customer Intelligence →
34% of customer segments identified as at-risk before the season peaked.

Root cause: price sensitivity on new arrivals, not product fatigue. Medha flagged it. The team acted.

Fed directly into Inventory Planning
Inventory Planning + Allocation
18% improvement in full-price sell-through.

Allocation redirected to top-performing stores before the window closed. Stockout risk reduced across 14 stores.

34%
at-risk segments identified early
18%
full-price sell-through improvement
14
stores protected from stockout
8d
from deployment to first decision

This is one wedge. One season. Medha is built to go further.

Medha Skills — Fashion Retail Supply Chain
Customer IntelligenceDemand IntelligenceDemand PlanningInventory IntelligenceInventory PlanningReplenishment PlanningPromotions PlanningTrading IntelligenceMarkdown PlanningBuying IntelligenceBuying Planning

Your workflow. Your Decision Agent. One conversation.

Bring us one real decision from your operations. Medha will show you what it looks like when it stops being offline.